The UK is one of the biggest gambling markets in the world with an annual profit of £14.2 billion in 2020.

The gambling industry is regulated by the Gambling Commission who are under the guidance of Department for Digital, Culture, Media and Sport (DCMS) The amount of licences held in the UK means that the industry is currently 800 times the size of the regulator.

It is widely recognised that some products are more addictive than others. Marketing tools and cross selling is actively exploited in order to entice customers to engage with more harmful products.

Too much focus on personal responsibility is attached to addiction. There are many factors in place in understanding addiction including the role of products, advertising and industry that builds its business model on addiction.

Former CEO of Ladbrokes gave evidence at a Lords Select Committee in Feb 2020 in which he stated that the more you gamble, the more you lose and that 99% of customers lose.

Reference Source info: Gambling-related harms: evidence review – GOV.UK (